Synchronized Roles

Synchronized Roles

Create Rationalized and Scalable IdM Systems
Tools and applications that are integrated in an enterprise IT system to manage users, often obstruct smooth management and interaction between users with different roles. Synchronization of all Identity related user data is crucial in defining access based on roles.

Achieve synchronized identity management, based on the roles & responsibilities of users and centralization of Identities.

Identity bridge brings agility through centralized management of cloud and On-premise IdM setup.


  • Establishes Role based Access in IT applications, thereby bringing greater controls.
  • Enables synchronized identity management with role-based access and governance.
  • Provides integrated and centralized data by negating impact of shadow IT.
Will installing Identity Connect smoothen Active Directory integration? If you wonder how to get Identity Provider and CRM on the same platform, then ideally speaking Salesforce Identity Connect is a fantastic option. Both Identity Connect and CRM application are run by the same support service of Salesforce. It simply implies that you have best of both worlds under one roof. Now let us find out what is Identity Connect. It is an identity provider that helps you get your Active Directory network with Salesforce. After you install it, users of Salesforce and users of Active Directory are synchronised. This helps in simplification or even elimination of Salesforce log in process and that too without compromising on security! It is similar to Avancer’s Identity Bridge, that sidelines Active Directory to attain bi-directional transition of identities in real time. Now the question arises, how is it still secure after you eliminate Salesforce Login Page? Salesforce Identity Connect and Identity Bridge are setup using IWA or Integrated Windows Authentication. It helps allow users to login automatically to Salesforce, when they login to Active Directory. This is achieved by navigating the browser of a user to a login link at startup. As far as security is concerned, it is not compromised as the user has to be logged in to the Active Directory to get the login link. Now let us explore how user administration is reduced considerably and possibly even eliminated in Salesforce. After setting up Salesforce Identity Connect and Identity Bridge, you can simply create a user in your Active Directory and add him to the fitting group or groups. Post that, a user is created with the Salesforce Administrator which matches with your user. This matching user at the Salesforce end is provided with correct user information, permission sets, and profile of your Active Directory user. All this happens effortlessly. Also, as per your requirements, you can still control user fields in Salesforce such as profile and permission sets in user groups from your Active Directory. This can result into reducing or even totally eliminating administrators in Salesforce, once synced. If your organization is interested only in simplifying the login process, then the full potential of the product cannot be tapped. However, if you are looking for reducing Salesforce user administration by leveraging your data in your Active Directory and simplifying the login process at the same time, then you can harness its true potential.